Major League Soccer is really starting to generate a really good solid fan base and for the fickle sports fans here in America, I know that wasnt easy! Of course all major sports league will forver have to bow down to the NFL, soccer teams are now getting stadium deals done and recruiting international talent!
It is always a plus to read an interview that really talks about the Xs and Os of a sales strategy so you can have a better understanding of the decision making process for some MLS Sales Directors.
http://theshinguardian.com/2011/05/16/survey-on-mls-ticketing/
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